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Bluprint, NBCUniversal Cable Entertainment's state-of-the-art lifestyle learning service, today announced the expansion of its e-commerce and retail platform. The launch of the online store makes Bluprint the premier destination for creativity and self-expression, offering an extensive breadth of high-quality edu-tainment and editorial content, and a companion e-commerce site all in one convenient hub. Bluprint, formerly Craftsy, boasts more than 4,000 hours of original content across 22 categories, ranging from sewing, quilting and knitting, to cooking, art, photography, home decor, yoga, and more. The e-commerce platform will offer curated supplies and kits that support many of these creative endeavors.